// BEGIN ENQUEUE PARENT ACTION // AUTO GENERATED - Do not modify or remove comment markers above or below: if ( !function_exists( 'chld_thm_cfg_locale_css' ) ): function chld_thm_cfg_locale_css( $uri ){ if ( empty( $uri ) && is_rtl() && file_exists( get_template_directory() . '/rtl.css' ) ) $uri = get_template_directory_uri() . '/rtl.css'; return $uri; } endif; add_filter( 'locale_stylesheet_uri', 'chld_thm_cfg_locale_css' ); if ( !function_exists( 'chld_thm_cfg_parent_css' ) ): function chld_thm_cfg_parent_css() { wp_enqueue_style( 'chld_thm_cfg_parent', trailingslashit( get_template_directory_uri() ) . 'style.css', array( 'font-awesome-v5','bootstrap','sidr','magnific-popup','sliderpro' ) ); wp_enqueue_script('custom-script', get_stylesheet_directory_uri() . '/custom-script.js', array('jquery')); } endif; add_action( 'wp_enqueue_scripts', 'chld_thm_cfg_parent_css', 10 ); // END ENQUEUE PARENT ACTION add_action( 'admin_enqueue_scripts', 'my_cfg_admin_enqueue' ); function my_cfg_admin_enqueue(){ wp_enqueue_script('custom-script', get_stylesheet_directory_uri() . '/custom-script.js', array('jquery')); wp_enqueue_style('style-cfg-child', get_stylesheet_uri(), array(), "4.2"); } add_action( 'after_setup_theme', 'remove_plugin_image_sizes', 999 ); function remove_plugin_image_sizes(){ remove_image_size( '2048x2048' ); remove_image_size( '1536x1536' ); remove_image_size( 'large' ); } function action_dynamic_sidebar_after( $array ) { if($array == "home-content-widgets") { echo the_content(); } }; add_action( 'dynamic_sidebar_after', 'action_dynamic_sidebar_after', 10, 1 ); add_action( 'trashed_post', 'mtp_delete_attached_thumbnail_for_trashed_product', 20, 1 ); function mtp_delete_attached_thumbnail_for_trashed_product( $post_id ) { // gets ID of post being trashed $post_type = get_post_type( $post_id ); // does not run on other post types if ( $post_type != 'post' ) { return true; } // get ID of featured image $post_thumbnail_id = get_post_thumbnail_id( $post_id ); // delete featured image wp_delete_attachment( $post_thumbnail_id, true ); }/** * The header for our theme * * This is the template that displays all of the section and everything up until
* * @link https://developer.wordpress.org/themes/basics/template-files/#template-partials * * @package CoverNews */ ?> Bitwise launches crypto ETF media campaign with ‘The Most Interesting Man in the World’ – CoinsMegaNews

Bitwise launches crypto ETF media campaign with ‘The Most Interesting Man in the World’

2 years ago CryptoExpert
Bitwise launches crypto ETF media campaign with ‘The Most Interesting Man in the World’

[ad_1]

Actor Jonathan Goldsmith, who appeared as “The Most Interesting Man in the World” in an advertising campaign for Dos Equis beer, is reviving his persona to promote Bitcoin (BTC) exchange-traded funds (ETFs) for Bitwise Asset Management.

In a Dec. 18 post on X (Twitter), Bitwise released an ad spot with Goldsmith showing “The Most Interesting Man in the World” in an upscale bar, as he often did in the beer commercials. However, rather than saying his signature “Stay thirsty, my friends” over a Dos Equis bottle, the actor had a crypto-focused message for viewers:

“You know what’s interesting these days? Bitcoin. Look for Bitwise, my friends.”

Goldsmith appeared in multiple ad spots, portraying himself as “The Most Interesting Man in the World” from 2006 to 2018. The commercials included humorous “facts” about his character, including “he is the only man to ever ace a Rorschach test” and “he’s on the upgrade list for flights he hasn’t even checked into.”

The actor, age 85, revived the character for a Super Bowl commercial in 2019 and a tequila brand, but the “Most Interesting Man” has largely been out of the spotlight for years, with the exception of recirculated memes. His promotion of Bitwise came as the asset manager has a pending Bitcoin ETF application with the United States Securities and Exchange Commission.

Related: Bitwise announces Ethereum ETF launch on Oct. 2

The SEC has never approved a spot BTC or Ether (ETH) exchange-traded product for listing and trading on a U.S. exchange. The commission delayed a decision on a spot BTC ETF from Bitwise in August, leading to the asset manager amending its application in September.

Large crypto firms sometimes hire prominent figures like Goldsmith to promote their products and services. Although many campaigns are successful, the actors are occasionally subject to lawsuits after a collapse or enforcement action, as was the case with soccer star Cristiano Ronaldo promoting Binance and Tom Brady appearing in ads for FTX.

Magazine: BlackRock revises BTC ETF filing, El Salvador’s crypto citizenship trending, and more: Hodler’s Digest, Dec. 10–16



[ad_2]

Source link

Tags: ,

More Stories

Bitcoin Scarcity Post-Halving Will Trigger a Steady Bull Run

Bitcoin’s Scarcity After the Halving to Result in Steady Bull Run

1 year ago CryptoExpert
Bear Market Blues Return as Analyst Predicts 30% Bitcoin Correction to $51K

Bear Market Blues Return as Analyst Predicts 30% Bitcoin Correction to $51K

1 year ago CryptoExpert
Former Bitmex Chief Expects Crypto Prices to ‘Slump’ Around the Bitcoin Halving

Former Bitmex Chief Expects Crypto Prices to ‘Slump’ Around the Bitcoin Halving

1 year ago CryptoExpert
Crypto Market Recovers After Iran-Israel Conflict Rocks Prices

Bitcoin, Crypto Market Bounce Back After Iran-Israel Clash

1 year ago CryptoExpert
Venture Capital Interest in Bitcoin Startups Has Exploded: Research

Venture Capital Interest in Bitcoin Startups Has Exploded: Research

1 year ago CryptoExpert
The Only Path Forward to Web3 Adoption: Unlocking Tech Synergy Through Collaboration

The Only Path Forward to Web3 Adoption: Unlocking Tech Synergy Through Collaboration

1 year ago CryptoExpert

Leave a Reply

Your email address will not be published. Required fields are marked *

/** * The template for displaying the footer * * Contains the closing of the #content div and all content after. * * @link https://developer.wordpress.org/themes/basics/template-files/#template-partials * * @package CoverNews */ ?>

You may have missed

Ideal Mastercard Gambling Enterprises Online: A Guide to Safe and Exciting Gambling

1 hour ago xtw18387208b

The Best Mastercard Gambling Establishments: A Comprehensive Overview to Protect and Convenient Online Gambling

1 hour ago xtw18387208b

No Deposit Casino Site Bonus: Everything You Required to Know

9 hours ago xtw18387208b

The Ultimate Guide to Gambling Enterprise Slots: Whatever You Need to Know

9 hours ago xtw18387208b